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Telegram mini-app · TradeID conference

Finam Collab Mini App

Finam Collab Mini App

Overview

Finam Collab is a Telegram mini-app made for the TradeID conference. It shares the goal of Finam X — turn booth visitors into lasting contacts through a quest — but with a different app design and a fuller set of tools.

Onboarding mirrors the concept: a welcome, a quick profile and a “who are you?” step with illustrated, neon-lit trader archetypes.

On top of that it adds conference-specific windows — a live chat, an isometric venue map and a schedule of talks — wrapped in a darker UI with orange–pink neon accents.

Results

Run at the TradeID conference, the mini-app turned a one-off event into a measurable, gamified lead pipeline — bright branding, a single attribution funnel across banners, video and 7 speakers, an AI assistant that pitched products and booked test drives, then a Telegram community to keep the leads warm.

1,500
Conference visitors reached
22.5%
Visitor-to-lead conversion (~400 leads)
240
Telegram community members
12%
Landing page conversion